I started today the first topic og the program - introduction to marketing. It is always realizing that people have a narrow idea of marketing is. I understand why this happen - we as consumers, only see a small part of the activity of the marketer. We connect marketing to sales, advertising, communicating, promotion, people. this is the very last part of the marketing process. Marketing deals with the organizational activities (all), with the creation, distribution, promotion of a product or service, with the market / target research.
As for my english, sometimes I feel like I had a hot potato in my mouth. I want to speak but words do not come out. I get so tired at the end of the class... Well, but I am facing it as a challenge. Nevertheless, I feel that classes in english require more time, specailly if we have 50 students in the class...
It will be a team work - me and the students. let's see if we attain the objective - learn how to use marketing communication. Enjoying the learning process would also be nice :-). It would be my reward...
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